Everyone knows the most important ingredient on a pet food label is the first one listed. After all, the first ingredient makes up the bulk of the diet. But, have you ever thought about the rest of the … [Read more...]
Five Element Theory
The Five-Element Theory is one of the two fundamental theories of TCVM and is a powerful philosophy regarding food.
The Five-Element Theory organizes the repeating pattern of all natural phenomena into five distinct groups: Wood, Fire, Earth, Metal, Water.
Each of the five groups contains multiple sub-categories such as season, direction, organ, emotion, taste and more.
Pretty packaging, cute dogs, vivacious graphics. Treat after treat, all lined up, and ready for you to purchase and feed to your best friend. You see it all at the pet food store. Another perfect example of marketing at its best, … [Read more...]